From Tamara Shopsin's Arbitrary Stupid Goal:
At the beginning of the book:
My father knew a family named Wolfawitz who wanted to go on vacation but didn’t know where.
It hit them. Take a two-week road trip driving to as many towns, parks, and counties as they could that contained their last name: Wolfpoint, Wolfville, Wolf Lake, etc.
They read up and found things to do on the way to these other Wolf spots: a hotel in a railroad car, an Alpine slide, a pretzel factory, etc.
The Wolfawitzes ended up seeing more than they planned. Lots of unexpected things popped up along the route.
When they came back from vacation, they felt really good. It was easily the best vacation of their lives, and they wondered why.
My father says it was because the Wolfawitzes stopped trying to accomplish anything. They just put a carrot in front of them and decided the carrot wasn’t that important but chasing it was.
The story of the Wolfawitzes’ vacation was told hundreds of times to hundreds of customers in the small restaurant that my mom and dad ran in Greenwich Village. Each time it was told, my dad would conclude that the vacation changed the Wolfawitzes’ whole life, and this was how they were going to live from now on — chasing a very, very small carrot.
At the end, about the goal:
A goal that isn’t too important makes you live in the moment, and still gives you a driving force. This driving force is a way to get around the fact that we will all die and there is no real point to life.
But with the ASG there is a point. It is not such an important point that you postpone joy to achieve it. It is just a decoy point that keeps you bobbing along, allowing you to find ecstacy in the small things, the unexpected, and the everyday.
What happens when you reach the stupid goal? Then what? You just find a new ASG.

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